Before approaching investors, every startup founder should ask themselves what investors look for in their startup. Below information will guide you to prepare for this question with data-driven insight.
Team:
Most of the investors give first priority to the startup team for investment. According to them, they mostly care about the following features of the team –
- PASSION .. PASSION and only PASSION: How the passionate the co-founders and the teams are.
- Lots of Energy but Open for feedback (Humble)
- Endurance / Consistency
Are you solving a real problem?
It’s no matter what big names of the technologies you are using. They only would like to ask you,” Are you solving a real problem?”. So be ready for that.
Have you made any product, project, POC or at least any prototype?
Investors don’t have any intention to invest in a startup which is in a business plan stage. So make at least one product/project/sample/prototype. Please check below video to know what Rajan Anadan (MD, Google India) is saying about this.
Make your business proposal simple and short:
Investors don’t have much time to read about your business throughout a day. So make a simple, easy to understand and brief business proposal to get selected from thousands of same in their mailbox. below video will guide you regarding the same.
Conclusion:
So be mindful, analyze from the investor’s perspective, research their profile, learn from online treasures, be data-driven and finally keep up your indomitable spirit to attract investors. All the best...
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